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Emmanuel Mudiay: The Key to Under Armour’s Success

By Wardell

Apr 10, 2016; Denver, CO, USA; Denver Nuggets guard Emmanuel Mudiay (0) passes the ball to center Jusuf Nurkic (23) around Utah Jazz center Rudy Gobert (27) in the third quarter at the Pepsi Center. The Jazz defeated the Nuggets 100-84. Mandatory Credit: Isaiah J. Downing-USA TODAY Sports
Apr 10, 2016; Denver, CO, USA; Denver Nuggets guard Emmanuel Mudiay (0) passes the ball to center Jusuf Nurkic (23) around Utah Jazz center Rudy Gobert (27) in the third quarter at the Pepsi Center. The Jazz defeated the Nuggets 100-84. Mandatory Credit: Isaiah J. Downing-USA TODAY Sports /
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Apr 10, 2016; Denver, CO, USA; Denver Nuggets guard Emmanuel Mudiay (0) passes the ball to center Jusuf Nurkic (23) around Utah Jazz center Rudy Gobert (27) in the third quarter at the Pepsi Center. The Jazz defeated the Nuggets 100-84. Mandatory Credit: Isaiah J. Downing-USA TODAY Sports
Apr 10, 2016; Denver, CO, USA; Denver Nuggets guard Emmanuel Mudiay (0) passes the ball to center Jusuf Nurkic (23) around Utah Jazz center Rudy Gobert (27) in the third quarter at the Pepsi Center. The Jazz defeated the Nuggets 100-84. Mandatory Credit: Isaiah J. Downing-USA TODAY Sports /

Under Armour filing a trademark for Emmanuel Mudiay without notifying him beforehand could mean that they are hiding a big secret. Could they be surprising him with a signature sneaker?

This week has been quite an interesting one for starting point guard Emmanuel Mudiay. It started with ESPN’s Darren Rovell tweeting an image which he claimed to be Under Armour’s new logo for Mudiay.

In the following hours, the logo was heavily criticized by the public citing an eerily similar resemblance to a swastika. A sacred symbol for the Hindu, Buddhist, and Jain culture meant to represent good fortune or well-being. Unfortunately, it was also used as symbol to represent Nazi Germany in the years of WWII.

But then Emmanuel Mudiay tweeted out something very interesting.

According to Mudiay, this wasn’t his logo and he had no idea where Darren Rovell got that image. But wait, there’s more. Rovell took to twitter to clarify his tweet with this response.

So apparently, it is in fact Under Armour’s new logo for Mudiay yet he wasn’t notified. Why?

Well it could mean nothing at all, or it could mean that UA has big plans with its partnership with Mudiay. Even possibly a signature shoe.

Next: Why it makes sense for Under Armour

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